Playbooks

Proven plays for the work you want more of

Electricians everywhere are competing for the same growth work. Instead of figuring out each niche from scratch, our clients run playbooks already tested across the network, keywords, landing pages, ads, offers, and pricing angles included.

Playbook 09 · Data & low voltage

Data, Networking & Low Voltage

The marketing playbook for data cabling, networking, and low voltage leads: service pages, commercial fit-out partnerships, and cross-sells for electricians.

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Playbook 10 · Emergency service

24/7 Emergency Service

The proven marketing playbook for 24/7 emergency electrician work: answering, call-only ads, LSAs, and response-time proof tested in the US and UK.

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Playbook 01 · EV chargers

EV Charger Installation

The proven marketing playbook for EV charger installation leads: ads, landing pages, reviews, and pricing tested with electricians in the US and UK.

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Playbook 02 · Generators

Generator Installation

The proven marketing playbook for standby generator leads: storm-season ads, outage-triggered campaigns, and financing pages tested with real electricians.

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Playbook 08 · Hot tubs & pools

Hot Tubs, Pools & Spas

The proven marketing playbook for hot tub, pool, and spa electrical work: dealer referrals, landing pages, and spring campaigns tested with electricians.

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Playbook 07 · Landlord & EICR

Landlord & EICR Compliance

The proven marketing playbook for landlord EICR leads: letting-agent outreach, renewal reminders, and remedial follow-up tested with UK electricians.

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Playbook 05 · Panel upgrades

Panel Upgrades

The proven marketing playbook for panel upgrade leads. Education content, EV bundling, inspection capture, and financing messaging tested in the US and UK.

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Playbook 04 · Schools & commercial

Schools & Commercial

The marketing playbook for winning school district and commercial electrical contracts: vendor lists, bid-ready pages, and facilities manager outreach.

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Playbook 03 · Smart home

Smart Home & Lutron

The marketing playbook for smart home and Lutron dealer work: portfolio pages, designer referrals, and premium positioning tested with electricians.

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Playbook 06 · Solar & storage

Solar & Battery Storage

The marketing playbook for battery storage and solar leads: outage campaigns, installer partnerships, and landing pages tested with real electricians.

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Which playbook fits your market?

Book a call and we’ll tell you which of these plays would pay back fastest in your service area, with the numbers to back it.

No retainers to start · One electrician per service area